Creative Summer Studio

Standing Out From the Crowd: Branding and Design

In today’s increasingly competitive corporate environment, businesses must employ innovative marketing strategies and distinctive designs to promote themselves and the products and services they are associated with.

This website is devoted to the exciting field of corporate branding and design and the many other disciplines related to it, such as marketing, advertising, and public relations.

Here, visitors can read a host of well-researched articles on a range of exciting topics, from how to develop an excellent corporate logo to the importance of maintaining a well-designed website in the digital world of the 21st century.

Features of a Great Business Logo

12 Apr 2021

A business logo is a crucial identifier among potential clients. Therefore, businesses should make all efforts to ensure it serves the intended purpose. A great logo should be simple enough that people can memorize it after seeing it just once. It should also 'speak' the company's name.

The Importance of Branding

8 Mar 2021

In a highly competitive business environment, standing out is a key strength. To stand out from your competition, you need to create a distinct brand. Proper branding entrenches the image of your products in people's minds and creates an impression of authority in the industry.

Why Focus on Improving the Quality of a Business Website?

5 Feb 2021

Modern business transactions are quickly shifting to the online space. Therefore, a business needs to stand out amount its online counterparts. A business website is the face of the company; it is the first thing that visitors see, and it leaves a lasting impression.